¿Quién quiere ser creativo?

Imaginarios y expectativas de estudiantes universitarios de diseño y comunicación sobre la profesión creativa.

Autores/as

  • Lluc Massaguer Busqueta EINA Centre Universitari de disseny i Art de Barcelona. Adscrit a la UAB.
  • Amalia Creus Universitat Oberta de Catalunya (UOC)
  • Jordi Sánchez-Navarro Universitat Oberta de Catalunya (UOC)

Resumen

La educación superior puede tener un papel real en cómo se entiende socialmente la creatividad y la profesión creativa. El estudio se centra en los imaginarios y expectativas del estudiantado universitario de comunicación y diseño en torno a la profesión creativa. Es un estudio de caso exploratorio cualitativo basado en un cuestionario respondido por 273 estudiantes de Grado en Comunicación y Grado en Diseño. A través de un análisis temático de datos, abordamos las creencias del estudiantado sobre lo que es la creatividad, sus expectativas sobre el trabajo creativo y sus inquietudes sobre las condiciones laborales en las industrias creativas.

Palabras clave

Educación Superior, creatividad, imaginarios profesionales, competencias, empleabilidad, industrias creativas

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Biografía del autor/a

Lluc Massaguer Busqueta, EINA Centre Universitari de disseny i Art de Barcelona. Adscrit a la UAB.

Terrassa, 1980.

Dissenydaora Gràfica (Grau de Disseny per EINA, UAB)

Actualment és responsable de publicacions d’EINA Centre Universitari de Disseny i Art de Barcelona.

És professora d’Arts Gràfiques i coordinadora de la Diplomatura de Postgrau en Disseny d’Elements Gràfics a EINA des del curs 2010-2011.

És professora, també a EINA, de les assignatures Propietats i Usos de Nous Materials i Arts Gràfiques de tercer curs de Grau de Disseny.

Publicado

2024-07-03

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